The enhanced local institute websites, launched at this year’s Network Conference,are currently being rolled out across the network offering members an improved digital experience at a local level.
Since the beginning of June the Area Marketing team have been training local institutes on the new content management system so they are able to keep the new web portals current.
The process of adding new content and migrating content from existing sites will continue over the coming months with the area marketing team working hard to ensure that all institutes can launch their new enhanced website by the start of September. Your area marketing manager will be in contact to discuss your potential go live date.
The 60 new websites will be compatible with the most commonly used browsers and will focus on key institute content such as events, local news and council officers.
The design and layout of the websites will deliver consistency across the network and allow for social media platforms such as Twitter and LinkedIn to be easily embedded. General CII member content, such as qualifications, will be signposted to the main CII website to avoid duplication and, in turn, ensure that the new websites can be easily maintained by local institute volunteers.
To ensure increased traffic to the sites is achieved the new website will be promoted within both The Journal and Financial Solutions magazines.