The FIVE BIG WORD Campaign

We have been working on a marketing campaign to actively promote YOUR institute and the benefits of YOUR members getting involved and becoming more active.

The campaign is based around FIVE BIG WORDS which are the benefits of our members getting involved with their local institute.

Those words are as follows:

- Visibility - Influence - Continuity - Fulfilment - Advantage

The campaign will be multi channelled and will be rolled out across local institute websites, The Journal and various social media platforms.

We want you, as a local institute council member, to actively support the campaign and we will be providing you with social media content that you can push out on your own social media platforms if you so wish. More details to follow in early April.