The FIVE BIG WORD Campaign

We continue to roll out the FIVE BIG WORDS marketing campaign to actively promote YOUR institute and the benefits of YOUR members getting involved and becoming more active.

The campaign is based around FIVE BIG WORDS which are the benefits of our members getting involved with their local institute.

Those words are as follows:

- Visibility - Influence - Continuity - Fulfilment - Advantage

As advised the campaign is multi channelled and has been rolled out across local institute websites, The Journal and various social media platforms.

We want you, as a local institute council member, to actively support the campaign and we will be providing you with social media content that you can push out on your own social media platforms if you so wish.

Latest video to share can be viewed here